"I believe each house has a soul, an essence that one connects with. I have a passion for decorating and designing which began when I was a child. I would drive my parents …
“Debra, you were so thorough, covering many aspects of the business that hadn’t even occurred to me, especially guidance on handling the consultation and marketing my business.”
“I now feel very empowered to speak with potential clients. Taking your course has inspired and motivated me to leave the office job behind! Thank you!”
~ Amy Nitzschke, Home Staging of Powell (Ohio)
With Debra Gould in your back pocket, there’s no reason to fear failure
When Debra Gould quit her high-level corporate job and started her first business at the very beginning of the 1990s recession, everyone thought she was crazy. But Debra knew that with change comes opportunity and that there is much more security working for yourself than someone else.
Debra was right. While her fellow MBA graduates were being laid off from their corporate jobs, she was earning more than she had ever made working for anyone else, with the added satisfaction of knowing she was creating her own opportunities and was in control of her own destiny.
Single moms can do this too
Debra didn’t have the comfort of a spouse to support her. In fact, she was paying a mortgage on her own and later supporting a child too. She didn’t even have the luxury of having her family around to help with childcare. If she didn’t keep her business going, she would be in serious trouble.
Debra never took her success for granted though. Even when she was earning $125 per hour back in the 1990s as a marketing consultant, she still spent time calculating how long it would take to become homeless in case she never got another project. Looking back, she calls this her “Bag Lady Fear Phase.”
Now that Debra Gould has been an entrepreneur for over 20 years, she doesn’t think about this anymore. She’s not as nervous now that she’s become accustomed to the idea of living without a guaranteed paycheck every week.
So if you go through your own “Bag Lady Fear Phase” as you start your home staging business, don’t let it scare you into thinking you’re on the wrong path or that you need the “security” of working for someone else.
More resources to boost your confidence
The following articles by Debra Gould will help you calm your fears so you can build your home staging business with confidence:
> Don’t live with the regret of a path not taken
> What if Oprah had been stopped by fear of failure?